History: Once reserved for children, adults started wearing shorts in Palm Springs in '30s
During the mid-century, the height of fashion could be found in department stores and boutiques scattered up and down Palm Canyon Drive in Palm Spr...
During the mid-century, the height of fashion could be found in department stores and boutiques scattered up and down Palm Canyon Drive in Palm Springs. Featuring tony West Coast styles which had a more relaxed shape in response to the warmer Southern California weather, the casual aesthetic contrasted with the typically sleek, polished East Coast fashions and would soon set fashion trends, taking over the country and then the world. Women knew that the three best places to obtain the newest fashion trends in resort wear in California were in the cities of Beverly Hills, Newport Beach and Palm Springs.